Who Is Abigail Tiefenthaler
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The daughter of a "Mad Man," Abigail Tiefenthaler founded Sweetspot Strategies to help entrepreneurs take their expertise to turn them into the go-to leader in their industry.
With 30+ years of branding and marketing success, including 15 years in corporate and 19 running her own $1MM+ business, she understands how marketing supports sales. And, it all starts with branding. Her goal is simple, build a brand that positions a business as different and unique, then simplify marketing so it can attract the right prospects. Abigail helps her clients look at the bigger vision of their business so they can plan for growth and share their business genius in a way that makes them stand out from the crowd, create a loyal following, and feel good about what they do. She's co-founded online and offline networking groups. She's a mentor and presenter for SCORE and speaks regularly on branding and marketing. When she's not working with clients or speaking, Abigail loves renovating her 50+ year old home with her husband of almost 27 years. Her two cats, George and Milo, keep her entertained. Her anytime-anywhere business allows her to get to Florida to see her two adult daughters, and travel as her heart calls. |
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Live Virtual Workshops
When you’re ready to up-level your branding and marketing skills what better way to get started than from the comfort of your own home! I’ve created Live Virtual Workshops that make you feel like you’ve checked into the best live training workshop around. We’re going to cover such branding and marketing topics including: learning how to focus your brand so you can focus your business. Figure out how to take your unique positioning and use it to create a marketing plan that attracts and compels your ideal client to action. Maximize your time so you can turn your networking time into an income producing activity that expands your visibility, credibility, and authority in your competitive market!
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Live In-Person WorkshopsI’ve teamed up with the best in the business to offer 1-Day Live Intensive Implementation Sessions in a number of cities around the US. These full-day workshops will get you learning, role playing and tweaking your skills in the areas of marketing and sales to a whole new level!
For more information about our next Live In-Person Workshops, follow the link below and fill out the contact form.
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1:1 ConsultingSometimes you just want help...on your business, on your project. You want to create the agenda and this is when 1:1 support can be a real game changer! If you’re struggling with something in your brand, or are overwhelmed and inconsistent with your marketing, 1:1 strategic support can get your laser focused and help align your activities to your goals so you have more free time to spend on your business not in your business. If this is you, let’s talk. I will respond within 12 hours to arrange a time that works for both of us.
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Simple solutions for the overwhelmed, overworked and over it business owner.
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Business Simplified is a unique and personalized process for designing a practical foundation for clarity, control and confidence in your business. This is a live program offered throughout the year with the next start date in January 2019.
Business Simplified walks you through the process of creating all of the foundational elements you need to have in place before spending more time, energy and money on marketing and sales activities. You’ll receive customizable models and templates that meet you where you are now, help you decide where you want to go, and create a plan for how you get there. |
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Join our Facebook Group!Branding, Marketing and Sales...Oh My!This Facebook group is a FREE valuable resource for branding, marketing and sales questions and challenges. This group offers advice, inspiration and a platform for you to introduce yourself and your business. There's nothing mandatory to join the group! It's a place for you to learn, grow and ask questions as a business owner.
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"Branding is not just an exercise. It's the foundation of your marketing. Take care of this process. Your business depends on it.”
- Abigail Tiefenthaler
What Do Abigail's Clients Have To Say?
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"When I first met Abigail I had just started following a marketing program, but wasn't getting any traction with it. Working with Abigail I quickly realized that her ideas were a lot better than the program I bought. I had a name and clients, but no brand visibility so my growth was stagnant. We fine tuned my brand and put brand elements in place so I could show up consistently. Most importantly, she helped me develop a marketing plan that was simple to follow and maximized my existing materials. She encouraged me to niche my IT company and it took 6 months to finally say "Yes." Two years later my IT consulting company is thriving and I still only focus on one industry. Recently, I attended an industry event and everyone commented on how well my table reflected my company. I told them it's all because I work with an amazing branding and marketing expert! Thank you Abigail for helping me scale my business while narrowing my focus."
Stuart, IT consultant, West Palm Beach, FL |
"Abigail is a true branding expert. She knows what she's doing and was amazing at honing in on what was really important and special about my brand. She helped advance my business to the next level as well as myself as a business owner. While under Abigail's consulting wings she boost my confidence in key areas necessary to move my company to success. She does her research and found my business a niche that is truly unique in my very competitive space and worked hard to get me to the right place at the right time. I thank her for all she have done to inspire me to take the next step."
Karen, Home Health Services, West Palm Beach, FL |
